Uncle Jake Media Blog

Why do I need inbound marketing?

Posted by Brady Williams on May 23, 2018 4:39:11 PM

I know what you’re thinking. What the heck is inbound marketing? Apologies for the marketing mumbo jumbo – let me explain.

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Topics: content marketing, digital marketing, online marketing, inbound marketing

Breaking Down the Lingo: What is a CMS?

Posted by Brady Williams on Mar 1, 2018 9:30:00 AM

ROI, CRM, B2B, B2C, CTR, CPA, and CPC are just a few marketing acronyms and buzzwords that marketers use on a daily basis. One of the acronyms we use a lot is CMS, short for Content Management System. Here’s what it is and why it’s important for your marketing efforts.

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Topics: content marketing, cms, WordPress, digital marketing

Why We Love Digital Marketing (and You Will Too!)

Posted by Brady Williams on Feb 8, 2018 8:30:00 AM

Digital Marketing is an overarching term to describe all of your online marketing activity: web presence, social media, email, blogging, SEO, and more. And it’s vital for a growing business! Marketing offline (a.k.a. traditional marketing) can still be beneficial for certain types of small businesses, but we would argue that there are quite a few advantages to investing at least part of your budget into digital marketing efforts as well. Here are just a few of them:

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Topics: digital marketing, content marketing